An Amazon Fire TV is one of the best buys you can make during Prime Day. The annual sales event has historically seen significant discounts on these televisions, with prices as low as $100 for a 43-inch 4K Fire TV in previous years. However, these deals can be short-lived (especially as Prime Day draws to a close), so a keen eye is necessary to get the best savings during Prime Day.
Amazon often offers some eye-catching Lightning Deals on Fire TVs, so much so that they sell out quickly. Since the Prime Day sales event features so many of these deals, it can be difficult to keep track of them all. Luckily, ZDNET has you covered with access to all the best Fire TV deals this Prime Day.
Also: The best Prime Day deals: live updates
Best Fire TV Deals for Amazon Prime Day 2024
- Fire TV Stick Lite for $15 (Save $15): Upgrade your current TV to a smart platform with a Fire TV Stick Lite, which is 50% off.
- Amazon Fire TV 4 Series 43-inch for $230 (Save $140): This 4K Fire TV is perfect for everyday streaming, especially at 38% off.
- Amazon Fire TV Omni Series 55-inch for $350 (Save $200): This 55-inch Fire TV features hands-free Alexa and is one of the best deals during Prime Day.
- Hisense U6HF Fire TV 58 inch for $350 (Save $200): This 58-inch ULED Hisense Fire TV is the perfect centerpiece for a family room, with vibrant colors and full range of local dimming zones.
- Fire TV Stick 4K Max for $35 (Save $60): 42% off for a limited time. The latest Fire TV Stick 4K Max is currently the best Fire TV Stick available.
- Amazon Fire TV Omni QLED Series 55-inch for $420 (Save $180): The Fire TV Omni QLED series is Amazon’s flagship Fire TV lineup, featuring Ambient Experience support and hands-free Alexa.
- Insignia F20 32-inch for $75 (Save $55): The 32-inch Insignia is the perfect Fire TV for small spaces, especially for just $75.
- Fire TV Stick for $18 (Save $22): With support for HD resolution, the $18 Fire TV Stick gives dumb TVs access to streaming.
- Fire TV Cube for $100 (Save $40): Like a Fire TV Stick, the Fire TV Cube makes your TV smarter, but it supports Wi-Fi 6E, 4K resolution, and hands-free Alexa.
- Current Price: $290
- Original Price: $400
The 43-inch Amazon Fire TV Omni Series is one of the best purchases I made during Prime Day. It’s a 4K resolution smart Fire TV with hands-free Alexa control. Like an Echo speaker, I can talk to my TV and ask Alexa to find a show or turn off a smart light bulb without pressing a button.
- Current price: $25
- Original Price: $50
At 50% off, the Prime Day sale is the perfect chance to score an Amazon Fire TV Stick 4K. The tiny device turns dumb TVs smart and gives Roku TVs access to the Fire TV platform, which is home to over 1.5 million movies and TV shows. The new Fire TV Stick 4K supports Wi-Fi 6 and Dolby Atmos.
- Current price: $100
- Original Price: $200
This 32-inch 2 Series Fire TV with Alexa Voice Remote is perfect for small spaces like an office or kitchen, especially with it’s 50% off.
- Current price: $160
- Original Price: $200
It’s not every day that you see a 43-inch 4K smart TV for just $160 , but today is one of those days. Thanks to Prime Day, the Insignia Class F30 43-inch Fire TV is down to just $160 for a limited time. The TV includes an Alexa remote with one-button search.
- Current price: $450
- Original Price: $650
This 4K resolution 75-inch Fire TV is 31% off and available to Prime members for just $450. This Toshiba Class C350 2024 model features a borderless LED display with a 60Hz refresh rate, perfect for everyday viewing or family movie nights.
More Prime Day 2024 Fire TV Deals
- Toshiba Class V35 43-inch for $130 (Save $60): At 32% off, this LED Toshiba Fire TV is a great choice for a 43-inch panel.
- Amazon Eero Pro 6E with Amazon Fire TV Stick 4K Max for $180 (Save $130): For 42% off the regular price, get an Eero Pro 6E mesh router for fast speeds and 6GHz access and a Fire TV Stick 4K Max.
- Amazon Echo Show 15 for $220 (Save $60): The 15-inch Echo Show isn’t technically a traditional Fire TV, but it does have a Fire TV built in and comes with a remote.
- Insignia F30 50-inch Fire TV for $210 (Save $90): With a 37% discount, buyers can get a 50-inch Fire TV for $210.
- Amazon Fire TV 2 Series 40-inch for $170 (Save $80): The Full HD 40-inch Fire TV 2 Series is a great deal for $170, especially when you consider that you get six months of MGM+ with your purchase.
- TCL-class S3 40-inch 43-inch for $130 (Save $20): This Full HD Fire TV is perfect for everyday streaming in your bedroom or office, especially for $130.
- Amazon Fire TV 4 Series 55-inch for $330 (Save $190): This 37% discount gets you a great price on a 55-inch smart TV with 4K resolution.
- Hisense Class U5HF 65-inch for $450 (Save $300): At 40% off, this 65-inch ULED panel is a steal.
- Insignia Class F20 42-inch for $120 (Save $60): This is one of the best prices on a 42-inch TV that’s perfect for everyday streaming.
- Amazon Fire TV Omni QLED series 65 inches for $660 (Save $140): Amazon’s flagship 4K Omni QLED series won’t disappoint if you’re looking for a big TV for movie nights.
- Made for Amazon Alexa Voice Remote (3rd Gen) Cover Case for $10 (Save $5): This silicone remote cover is compatible with Amazon’s third-generation Alexa Voice Remote, which was released in 2021.
- TCL-class S3 32-inch for $100 (Save $54): This TCL Fire TV is a highly regarded full-HD option with thin bezels and Bluetooth audio.
- Insignia Class F30 75-inch for $380 (Save $120): If you’re looking for the perfect TV for a home theater or family room, the Insignia F30 75-inch is the way to go. This TV features 4K resolution and vibrant contrast.
- Amazon Alexa Voice Remote Control Pro for $25 (Save $10): This Alexa Voice Remote has everything you’ve ever wanted in a Fire TV remote: a remote locator, backlit buttons, and TV controls.
- Fire TV Blaster for $15 (Save $20): A Fire TV Blaster lets you control your TV with your voice via Alexa, but you’ll need a Fire TV device and an Echo device to do this.
- TCL Q6 75 inch for $569 (Save $131): This 75-inch QLED Fire TV gives you a gorgeous picture with Dolby Atmos and HDR Pro+ support.
- Amazon Fire TV Stick 4K with Carbon Black Xbox Core Controller for $69 (Save $41): This bundle also includes a free month of Game Pass for new members.
Frequently Asked Questions
When is Amazon Prime Day 2024?
Amazon Prime Day 2024 started yesterday and runs until tonight, July 17.
Are Fire TVs Really Cheaper on Prime Day?
Yes, Fire TVs are among the more heavily discounted devices during the annual Prime Day sale. As someone who regularly keeps an eye on deals and has purchased two Fire TVs during two separate Prime Day events, I’ve always seen the biggest Fire TV discounts during Amazon’s sales event.
Are there any Fire TV deals on Day 2 of Prime Day?
In short, yes and no. By invitation only Prime deals — or Lightning Deals — can be different every day. Amazon confirmed last month that new deals can appear on the site as often as every five minutes. As always, deals only last as long as Amazon decides, with Lightning Deals offering a countdown to their expiration date, and the lifespan of other deals depending on how quickly products sell out (or not). It’s likely that while supplies last, many of the deals from Day 1 will continue into Day 2, including deals on popular Amazon products like laptops, Fire TVs, Kindles, Fire tablets, and Echo devices.
How did we choose these Prime Day deals?
ZDNET writers pride themselves on sharing the most useful tech information around, and good deals are no exception. We regularly test new devices in different settings and hunt for deals so we can share the best times to buy them when they’re most discounted.
Discounts aren’t everything. ZDNET also factors in the value of these deal items by combining personal experience, pricing history, and competitor prices.
What are the best Prime Day 2024 deals?
ZDNET’s experts scoured the Prime Day sales to find the best discounts by category:
You can also find the best Amazon Prime Day deals by price:
And the best deals from other retailers this week: